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Dragon Genes On Rubber Kingdom Put Down Roots
Jan 06, 2017

It is understood that since October 2010, Peugeot-Citroen group Dongfeng jointly develop Southeast Asian market, through unremitting efforts, the September 2011 and finally Malaysia NAZA group reached an agreement by PSA Peugeot Citroën, integration of its global resources, with CKD (SKD) and SKD (semi bulk), assembled in local production and sales of the Peugeot 408 cars.

After six months of equipment installation and commissioning, and by PSA Peugeot Citroen and Dongfeng jointly developed the Dongfeng Peugeot 408 in May this year in Malaysia NAZA plants bulk line, recently held in Kuala Lumpur in a grand new car launch ceremony, received wider attention. May 22 Business Times (local business times) with a full page devoted to the development of the project a detailed review, and wish the project has a bright future. On May 27, the New Sunday Times (the mainstream media) Peugeot 408 delivery were reported on the front page, also published a PSA Peugeot-Citroen sales interview with JY.DOSSAL, Director of the Department of Asian Affairs. Peugeot 408 Malaysia successfully put on the marked carrying "Dragon genes" products will be in the beautiful Kingdom of rubber – Malaysia put down roots, and radiation to the Southeast Asian market.